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.ppc-page .integrated-service-hero-ppc .integrated-service-copy h1{
font-size:clamp(3rem,3.25vw,3.65rem)!important;
line-height:.99!important;
letter-spacing:-.052em!important;
max-width:760px!important;
text-wrap:balance;
}
}
.ppc-principle-band{
background:linear-gradient(115deg,#08172d 0%,#12386f 100%);
color:#fff;
padding:48px 0;
}
.ppc-principle-inner{
display:grid;
grid-template-columns:170px minmax(0,1.4fr) minmax(260px,.72fr);
gap:40px;
align-items:center;
}
.ppc-principle-band .eyebrow{margin:0;color:#75dfff!important}
.ppc-principle-band h2{margin:0;color:#fff;font-size:clamp(2rem,3vw,3.15rem);line-height:1.03;letter-spacing:-.045em;text-wrap:balance}
.ppc-principle-band p:last-child{margin:0;color:rgba(255,255,255,.78);font-size:.98rem;line-height:1.62}
.ppc-pillars-section{background:#f8f5ef}
.ppc-pillars-head{max-width:850px;margin:0 0 34px;text-align:left}
.ppc-pillar-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border:1px solid #d9e3ef;border-radius:26px;overflow:hidden;background:#fff;box-shadow:0 18px 48px rgba(13,34,62,.08)}
.ppc-pillar-card{position:relative;padding:30px 27px 28px;min-width:0;border-right:1px solid #e1e8f1}
.ppc-pillar-card:last-child{border-right:0}
.ppc-pillar-number{display:block;margin-bottom:22px;color:#2457e6;font-size:.76rem;font-weight:900;letter-spacing:.09em}
.ppc-pillar-card h3{margin:0 0 10px;font-size:1.35rem;line-height:1.12}
.ppc-pillar-card p{margin:0 0 18px;color:#4b5d73;font-size:.93rem;line-height:1.55}
.ppc-pillar-card ul{display:grid;gap:9px;margin:0;padding:0;list-style:none}
.ppc-pillar-card li{position:relative;padding-left:17px;color:#16243a;font-size:.84rem;font-weight:750;line-height:1.42}
.ppc-pillar-card li:before{content:"";position:absolute;left:0;top:.55em;width:6px;height:6px;border-radius:50%;background:#2457e6;box-shadow:0 0 0 4px rgba(36,87,230,.09)}
@media (max-width:1100px){
.ppc-principle-inner{grid-template-columns:145px minmax(0,1.25fr) minmax(240px,.8fr);gap:28px}
.ppc-pillar-grid{grid-template-columns:1fr 1fr}
.ppc-pillar-card:nth-child(2){border-right:0}
.ppc-pillar-card:nth-child(-n+2){border-bottom:1px solid #e1e8f1}
}
@media (max-width:780px){
.ppc-principle-band{padding:34px 0}
.ppc-principle-inner{display:block}
.ppc-principle-band .eyebrow{margin-bottom:12px}
.ppc-principle-band h2{font-size:clamp(1.8rem,7vw,2.35rem);margin-bottom:14px}
.ppc-principle-band p:last-child{font-size:.91rem;line-height:1.52}
.ppc-pillars-section{padding-top:38px!important;padding-bottom:38px!important}
.ppc-pillars-head{margin-bottom:24px}
.ppc-pillar-grid{grid-template-columns:1fr;border-radius:20px}
.ppc-pillar-card,.ppc-pillar-card:nth-child(2){border-right:0;border-bottom:1px solid #e1e8f1;padding:23px 21px}
.ppc-pillar-card:last-child{border-bottom:0}
.ppc-pillar-number{margin-bottom:13px}
.ppc-pillar-card p{margin-bottom:14px}
}
@media (max-width:520px){
.ppc-principle-band{padding:29px 0}
.ppc-principle-band h2{font-size:1.72rem;line-height:1.06}
.ppc-pillars-section{padding-top:31px!important;padding-bottom:31px!important}
.ppc-pillar-grid{border-radius:17px;box-shadow:none}
.ppc-pillar-card{padding:19px 17px}
.ppc-pillar-card h3{font-size:1.16rem}
.ppc-pillar-card p{font-size:.87rem;line-height:1.48}
.ppc-pillar-card li{font-size:.8rem}
} .ppc-diagnostic-section{background:linear-gradient(180deg,#f7f9fc 0%,#fff 100%)}
.ppc-diagnostic-head,.ppc-process-head{max-width:860px;margin:0 0 30px}
.ppc-diagnostic-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.ppc-diagnostic-card{position:relative;padding:28px;border:1px solid #dce6f2;border-radius:22px;background:#fff;box-shadow:0 16px 42px rgba(6,16,30,.07)}
.ppc-diagnostic-card:before{content:"";position:absolute;left:0;top:0;width:100%;height:4px;border-radius:22px 22px 0 0;background:linear-gradient(90deg,var(--blue),var(--cyan))}
.ppc-diagnostic-number{display:inline-flex;align-items:center;justify-content:center;width:40px;height:40px;margin-bottom:17px;border-radius:12px;background:#eef5ff;color:var(--blue);font-family:"Sora","Inter",sans-serif;font-size:.78rem;font-weight:900}
.ppc-diagnostic-card h3{margin:0 0 9px;font-size:1.24rem}
.ppc-diagnostic-card p{margin:0 0 16px;color:#45566d;line-height:1.58}
.ppc-diagnostic-card ul{display:grid;gap:9px;margin:0;padding:0;list-style:none}
.ppc-diagnostic-card li{position:relative;padding-left:18px;color:#25364c;font-size:.9rem;line-height:1.45}
.ppc-diagnostic-card li:before{content:"";position:absolute;left:0;top:.58em;width:7px;height:7px;border-radius:50%;background:var(--blue);box-shadow:0 0 0 4px rgba(36,87,230,.09)}
.ppc-method-grid{align-items:stretch}
.ppc-method-grid .ppc-process-step{display:flex;flex-direction:column}
.ppc-stage-label{margin:0 0 7px!important;color:var(--blue)!important;font-size:.72rem!important;font-weight:900!important;letter-spacing:.09em!important;text-transform:uppercase}
.ppc-method-grid .ppc-process-step h3{min-height:2.55em}
.ppc-method-note{margin-top:18px;padding:18px 20px;border:1px solid #d6e2f0;border-left:4px solid var(--blue);border-radius:0 14px 14px 0;background:#f7faff;color:#3a4c63;font-size:.92rem;line-height:1.55}
.ppc-method-note strong{color:#0b1530}
@media (max-width:980px){.ppc-diagnostic-grid{grid-template-columns:1fr}.ppc-diagnostic-card{padding:24px}.ppc-method-grid .ppc-process-step h3{min-height:0}}
@media (max-width:520px){.ppc-diagnostic-head,.ppc-process-head{margin-bottom:18px}.ppc-diagnostic-grid{gap:10px}.ppc-diagnostic-card{padding:16px;border-radius:16px}.ppc-diagnostic-card:before{border-radius:16px 16px 0 0}.ppc-diagnostic-number{width:30px;height:30px;margin-bottom:9px;border-radius:9px;font-size:.68rem}.ppc-diagnostic-card h3{font-size:1rem;margin-bottom:5px}.ppc-diagnostic-card p{font-size:.84rem;line-height:1.4;margin-bottom:10px}.ppc-diagnostic-card ul{gap:5px}.ppc-diagnostic-card li{font-size:.8rem;line-height:1.35}.ppc-method-note{margin-top:10px;padding:13px 14px;font-size:.8rem;line-height:1.4}} .ppc-economics-section{background:#f8f5ef}
.ppc-economics-head{max-width:880px;margin:0 0 32px}
.ppc-economics-flow{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));border:1px solid #d9e3ef;border-radius:24px;overflow:hidden;background:#fff;box-shadow:0 18px 48px rgba(13,34,62,.07)}
.ppc-economics-flow article{position:relative;padding:26px 22px 24px;border-right:1px solid #e1e8f1;min-width:0}
.ppc-economics-flow article:last-child{border-right:0}
.ppc-economics-flow span{display:block;margin-bottom:18px;color:var(--blue);font-size:.72rem;font-weight:900;letter-spacing:.1em}
.ppc-economics-flow h3{margin:0 0 8px;font-size:1.12rem;line-height:1.16}
.ppc-economics-flow p{margin:0;color:#4a5b70;font-size:.86rem;line-height:1.48}
.ppc-economics-note{margin-top:18px;padding:17px 20px;border-left:4px solid var(--blue);border-radius:0 14px 14px 0;background:#eef5ff;color:#3b4c62;font-size:.9rem;line-height:1.52}
.ppc-economics-note strong{color:#0b1530}
.ppc-proof-section{padding:66px 0 34px;background:linear-gradient(115deg,#07162c 0%,#123b77 100%);color:#fff}
.ppc-proof-layout{display:grid;grid-template-columns:minmax(0,.88fr) minmax(520px,1.12fr);gap:54px;align-items:center}
.ppc-proof-copy .eyebrow{color:#75dfff!important}
.ppc-proof-copy h2{margin:0 0 18px;color:#fff;font-size:clamp(2rem,3vw,3.05rem);line-height:1.04;letter-spacing:-.045em;text-wrap:balance}
.ppc-proof-copy>p{margin:0 0 18px;color:rgba(255,255,255,.8);line-height:1.62}
.ppc-proof-copy blockquote{margin:22px 0 16px;padding-left:18px;border-left:3px solid #75dfff;color:#fff;font-size:1.02rem;font-weight:750;line-height:1.5}
.ppc-founder-proof{display:flex;flex-direction:column;margin-bottom:20px}
.ppc-founder-proof strong{color:#fff}
.ppc-founder-proof span{color:rgba(255,255,255,.66);font-size:.82rem}
.ppc-proof-copy .btn-secondary{border-color:rgba(255,255,255,.32);color:#fff;background:rgba(255,255,255,.06)}
.ppc-proof-panel{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border:1px solid rgba(255,255,255,.18);border-radius:24px;overflow:hidden;background:rgba(255,255,255,.08);box-shadow:0 24px 60px rgba(0,0,0,.2)}
.ppc-proof-panel article{padding:30px 24px;min-width:0;border-right:1px solid rgba(255,255,255,.14)}
.ppc-proof-panel article:last-child{border-right:0}
.ppc-proof-panel strong{display:block;margin-bottom:8px;color:#fff;font-size:clamp(2rem,3.3vw,3.2rem);line-height:1;font-family:"Sora","Inter",sans-serif;letter-spacing:-.045em}
.ppc-proof-panel span{display:block;margin-bottom:10px;color:#fff;font-size:.9rem;font-weight:850;line-height:1.25}
.ppc-proof-panel small{display:block;color:rgba(255,255,255,.66);font-size:.76rem;line-height:1.45}
.ppc-proof-disclaimer{margin:28px 0 0;padding-top:20px;border-top:1px solid rgba(255,255,255,.15);color:rgba(255,255,255,.58);font-size:.78rem;line-height:1.5}
@media (max-width:1100px){.ppc-economics-flow{grid-template-columns:repeat(2,1fr)}.ppc-economics-flow article{border-bottom:1px solid #e1e8f1}.ppc-economics-flow article:nth-child(even){border-right:0}.ppc-economics-flow article:last-child{grid-column:1/-1;border-bottom:0}.ppc-proof-layout{grid-template-columns:1fr;gap:34px}.ppc-proof-panel{grid-template-columns:repeat(3,1fr)}}
@media (max-width:780px){.ppc-economics-section{padding-top:38px!important;padding-bottom:38px!important}.ppc-economics-head{margin-bottom:22px}.ppc-economics-flow{grid-template-columns:1fr;border-radius:18px;box-shadow:none}.ppc-economics-flow article,.ppc-economics-flow article:nth-child(even),.ppc-economics-flow article:last-child{grid-column:auto;border-right:0;border-bottom:1px solid #e1e8f1;padding:20px 18px}.ppc-economics-flow article:last-child{border-bottom:0}.ppc-economics-flow span{margin-bottom:10px}.ppc-economics-note{margin-top:12px}.ppc-proof-section{padding:42px 0 26px}.ppc-proof-copy h2{font-size:clamp(1.85rem,7vw,2.45rem)}.ppc-proof-panel{grid-template-columns:1fr}.ppc-proof-panel article{border-right:0;border-bottom:1px solid rgba(255,255,255,.14);padding:23px 20px}.ppc-proof-panel article:last-child{border-bottom:0}.ppc-proof-disclaimer{margin-top:20px}}
@media (max-width:520px){.ppc-economics-section{padding-top:31px!important;padding-bottom:31px!important}.ppc-economics-flow article{padding:17px 15px}.ppc-economics-flow h3{font-size:1rem}.ppc-economics-flow p{font-size:.81rem;line-height:1.4}.ppc-economics-note{padding:13px 14px;font-size:.8rem}.ppc-proof-section{padding:34px 0 22px}.ppc-proof-layout{gap:24px}.ppc-proof-copy h2{font-size:1.75rem}.ppc-proof-copy>p{font-size:.87rem;line-height:1.48}.ppc-proof-copy blockquote{font-size:.9rem;margin:17px 0 13px}.ppc-proof-panel{border-radius:18px}.ppc-proof-panel article{padding:19px 17px}.ppc-proof-panel strong{font-size:2rem}.ppc-proof-disclaimer{font-size:.72rem}} .ppc-faq-section{background:#f7f9fc}
.ppc-faq-shell{display:grid;grid-template-columns:minmax(280px,.72fr) minmax(0,1.28fr);gap:54px;align-items:start}
.ppc-faq-head{position:sticky;top:112px;margin:0}
.ppc-faq-head h2{max-width:520px}
.ppc-faq-head .lead{max-width:500px;font-size:1rem}
.ppc-faq-list{margin:0}
.ppc-faq-list details{background:#fff;border-color:#dbe5f1}
.ppc-final-cta .btn-secondary:focus-visible,.ppc-final-cta .btn-primary:focus-visible,.ppc-faq-list summary:focus-visible{outline:3px solid rgba(79,209,255,.48);outline-offset:4px}
@media(max-width:900px){.ppc-faq-shell{grid-template-columns:1fr;gap:22px}.ppc-faq-head{position:static}.ppc-faq-head h2,.ppc-faq-head .lead{max-width:760px}}
@media(max-width:700px){.ppc-page{padding-bottom:0!important;margin-bottom:0!important}.ppc-faq-section{padding-top:38px!important;padding-bottom:38px!important}.ppc-faq-head{margin-bottom:0}.ppc-faq-head h2{font-size:clamp(1.75rem,7vw,2.25rem)}.ppc-faq-head .lead{font-size:.9rem;line-height:1.48}.ppc-faq-list details{border-radius:14px}.ppc-faq-list summary{padding:15px 16px;font-size:.9rem;line-height:1.32}.ppc-faq-list details p{padding:0 16px 16px;font-size:.84rem;line-height:1.48}.ppc-final-cta{margin-bottom:0!important}}
@media(max-width:520px){.ppc-faq-section{padding-top:31px!important;padding-bottom:31px!important}.ppc-faq-shell{gap:16px}.ppc-faq-list{gap:8px}.ppc-fit-section .grid-2,.ppc-process-grid,.ppc-diagnostic-grid,.ppc-pillar-grid,.ppc-proof-panel{grid-template-columns:1fr!important}.ppc-final-cta .service-final-cta-grid{width:calc(100% - 32px)!important}}
@media(prefers-reduced-motion:reduce){.ppc-page *{scroll-behavior:auto!important;animation:none!important;transition:none!important}} @media (min-width:981px){
.ppc-page .integrated-service-hero-ppc .integrated-service-copy h1{
font-size:clamp(2.65rem,3vw,3.35rem)!important;
line-height:1.02!important;
letter-spacing:-.048em!important;
max-width:720px!important;
text-wrap:balance!important;
}
} .ppc-page .ppc-faq-list{
display:grid!important;
gap:10px!important;
visibility:visible!important;
opacity:1!important;
min-width:0!important;
}
.ppc-page .ppc-faq-list details{
display:block!important;
visibility:visible!important;
opacity:1!important;
}
.ppc-page .ppc-faq-list .faq-answer{
display:block;
}
.ppc-page .ppc-faq-list details:not([open]) .faq-answer{
display:none;
}
.ppc-page .ppc-faq-list details[open] .faq-answer{
display:block!important;
}
.ppc-page .ppc-faq-list .faq-answer p{
margin:0;
padding:0 20px 18px;
} @media (min-width:981px){
.strategic-seo-page .seo386-hero-copy h1,
.dm-page .dm-hero-copy h1,
.ai-visibility-page .ai-hero-grid>div:first-child>h1,
.web-design-page .integrated-service-hero-web-design .integrated-service-copy h1,
.local-seo-hero-v425 .integrated-service-copy h1,
.website-authority-page .integrated-service-hero-authority .integrated-service-copy h1,
.ppc-page .integrated-service-hero-ppc .integrated-service-copy h1{
width:auto!important;
max-width:760px!important;
font-size:2.85rem!important;
line-height:1.02!important;
letter-spacing:-.05em!important;
text-wrap:balance!important;
}
}